![]() ICTs impact marketing, distribution and sales.ICTs are used to design and produce fashion products, while also the industry organization leverages onto digital technologies.Such interplay has happened at three main levels. Information and communication technologies (ICTs) have been deeply integrated both into the fashion industry, as well as within the experience of clients and prospects. ![]() ĭigital fashion is also the interplay between digital technology and couture. This industry is on the rise due to ethical awareness and uses of digital fashion technology such as artificial intelligence to create products with complex social and technical software. Digital fashion garments can be posed and composited onto photographs which can then be uploaded to social media to showcase the outfit.ĭigital Fashion is the visual representation of clothing built using computer technologies and 3D software.
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